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2020 Award Winners

Financial Marketing Rising Stars

Kawther Alshareef,
Main Street Bank

Ariana Dello Stritto,
Bay State Savings Bank

Rachelle Petersen,
BankProv

Allison St. Aubin,
Claremont Savings Bank

Best Internal (Employee) Event
Best Brand Activation Event Best Educational Campaign
Winner: Avidia Bank – Spirit Week 2020 Winner: Service Credit Union – Holiday Train Winner: Machias Savings Bank – Fast Forward Maine
Runner Up: The Savings Bank – Educational Webinar
Best Radio Advertisement Best Website Best PR Campaign
Winner: Bay State Savings Bank – Communication During a Pandemic Winner: Bank5 Connect Winner: Country Bank – The Season of Giving
Runner Up: Avidia Bank – Small Business, Big Difference Runner Up: BankProv First Runner Up: The Savings Bank – Warmth of Giving
Second Runner Up: Avidia Bank – Buy Believe Local
Best Branch Refresh (Assets <$1B) Best Branch Refresh (Assets >$1B) Best Rebrand (Assets <$1B)
Winner: Lee Bank – Great Barrington Branch Winner: Kennebunk Savings – Rebrand Branch Refresh Winner: MountainOne – MO The Spokesgoat
Runner Up: MutualOne Bank – Concord Branch Runner Up: Ion Bank – Electrifying New Branch Model Runner Up: Bluestone Bank – Merging Two Banks
Best Rebrand (Assets >$1B) Best Video or Animation (Assets <$1B) Best Video or Animation (Assets >$1B)
Winner: Kennebunk Savings – Purpose Driven Winner: MountainOne – MO The Spokesgoat Winner: Needham Bank – Many Hats
Runner Up: Needham Bank – Build Something Runner Up: City of Boston Credit Union – Don’t Run! First Runner Up: Cooperative Bank of Cape Cod – It’s Time to ReCOOP
Second Runner Up: Newtown Savings Bank – The Power of Local
Best Pandemic Pivot (Assets <$1B) Best Pandemic Pivot (Assets >$1B) Best Overall Campaign (Assets <$1B)
Winner: Stoneham Bank – Small Business Spotlight Winner: Needham Bank – Brand Relaunch Pivot Winner: MountainOne – MO
First Runner Up: Skowhegan Savings – Communication Pivot First Runner Up: Bangor Savings Bank – Kindness is Spreading First Runner Up: Vermont Federal Credit Union – REBrand
Second Runner Up: Claremont Savings – Supporting Our Employees Second Runner Up: Bank5 – Shop Small Saturday Second Runner Up: Bluestone Bank – Better 2Gether
Best Overall Campaign (Assets >$1B)
Winner: Berkshire Bank – All Wallets Welcome
First Runner Up: Needham Bank – Build Something
Second Runner Up: Fidelity Bank – Share the Love