Financial Marketing Rising Stars
Kawther Alshareef,
Main Street Bank
Ariana Dello Stritto,
Bay State Savings Bank
Rachelle Petersen,
BankProv
Allison St. Aubin,
Claremont Savings Bank
Best Internal (Employee) Event |
Best Brand Activation Event | Best Educational Campaign | ||
| Winner: Avidia Bank – Spirit Week 2020 | Winner: Service Credit Union – Holiday Train | Winner: Machias Savings Bank – Fast Forward Maine | ||
| Runner Up: The Savings Bank – Educational Webinar | ||||
| Best Radio Advertisement | Best Website | Best PR Campaign | ||
| Winner: Bay State Savings Bank – Communication During a Pandemic | Winner: Bank5 Connect | Winner: Country Bank – The Season of Giving | ||
| Runner Up: Avidia Bank – Small Business, Big Difference | Runner Up: BankProv | First Runner Up: The Savings Bank – Warmth of Giving | ||
| Second Runner Up: Avidia Bank – Buy Believe Local | ||||
| Best Branch Refresh (Assets <$1B) | Best Branch Refresh (Assets >$1B) | Best Rebrand (Assets <$1B) | ||
| Winner: Lee Bank – Great Barrington Branch | Winner: Kennebunk Savings – Rebrand Branch Refresh | Winner: MountainOne – MO The Spokesgoat | ||
| Runner Up: MutualOne Bank – Concord Branch | Runner Up: Ion Bank – Electrifying New Branch Model | Runner Up: Bluestone Bank – Merging Two Banks | ||
| Best Rebrand (Assets >$1B) | Best Video or Animation (Assets <$1B) | Best Video or Animation (Assets >$1B) | ||
| Winner: Kennebunk Savings – Purpose Driven | Winner: MountainOne – MO The Spokesgoat | Winner: Needham Bank – Many Hats | ||
| Runner Up: Needham Bank – Build Something | Runner Up: City of Boston Credit Union – Don’t Run! | First Runner Up: Cooperative Bank of Cape Cod – It’s Time to ReCOOP | ||
| Second Runner Up: Newtown Savings Bank – The Power of Local | ||||
| Best Pandemic Pivot (Assets <$1B) | Best Pandemic Pivot (Assets >$1B) | Best Overall Campaign (Assets <$1B) | ||
| Winner: Stoneham Bank – Small Business Spotlight | Winner: Needham Bank – Brand Relaunch Pivot | Winner: MountainOne – MO | ||
| First Runner Up: Skowhegan Savings – Communication Pivot | First Runner Up: Bangor Savings Bank – Kindness is Spreading | First Runner Up: Vermont Federal Credit Union – REBrand | ||
| Second Runner Up: Claremont Savings – Supporting Our Employees | Second Runner Up: Bank5 – Shop Small Saturday | Second Runner Up: Bluestone Bank – Better 2Gether | ||
| Best Overall Campaign (Assets >$1B) | ||||
| Winner: Berkshire Bank – All Wallets Welcome | ||||
| First Runner Up: Needham Bank – Build Something | ||||
| Second Runner Up: Fidelity Bank – Share the Love |