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Bank & Credit Union Marketing Budgets

From The Financial Brand

What budgetary challenges do your institution face heading
into 2014? The Financial Brand shares the findings from an early September budgeting
survey of 80 financial institutions. The results reveal concerns about reaching
growth goals, measuring ROI and the problems with how yearly budgets are set.
Also included is a simple guideline to help determine the appropriate marketing
investment based on an institution’s asset size.

Click here to find out more