NEFMA 2025 SPRING CONFERENCE AGENDA
May 8-9th | Portland, ME
DAY 1: THURSDAY, MAY 8
8:30 AM-5:00 PM
8:30-9:30 am
9:30-9:40 AM
9:45-10:45 AM
REGISTRATION OPEN
BREAKFAST & NETWORKING WITH EXHIBITORS
WELCOME AND CONFERENCE OPENER
SPEAKER: Jamie Conaghan, President, NEFMA
BREAKOUT SESSIONS
HOW TO PRESENT TO EXECUTIVE MANAGEMENT
SPEAKER: Kristin Brandt, Sundin Marketing
ELEVATE YOUR BRAND BY FORGING AUTHENTIC COMMUNITY CONNECTIONS
SPEAKERS: Sean Bannon & Joe Amato, WordCom
10:50-11:50 am
BUILDING A LIFETIME CLIENT PARTNERSHIP CULTURE AND MARKETING'S ROLE IN SUSTAINABLE SUCCESS
SPEAKER: Jack Hubbard, The Modern Banker
11:50 AM-1:15 PM
AWARDS LUNCH & NETWORKING WITH EXHIBITORS
1:20-2:20 pm
BREAKOUT SESSIONS
HOW TO USE CORPORATE SOCIAL RESPONSIBILITY TO DRIVE BUSINESS DEVELOPMENT
SPEAKER: Morgan Talbot, Kadince
MIND THE GAP: HOW TO NAVIGATE A REBRAND WHILE DOING YOUR DAY JOB
SPEAKER: Jennifer Harrington, HATCH the Agency
2:20-2:50 pm
BREAK & NETWORKING WITH EXHIBITORS
2:55-3:55 PM
BANKING ON STORIES: BUILDING TRUST THROUGH AUTHENTIC NARRATIVES
SPEAKER: TJ Winick, Essex Strategies
3:55-4:55 pm
USING FRAUD AWARENESS TO ELEVATE ENGAGEMENT WHILE PROMOTING FRAUD SAFETY
SPEAKER: Dan Szabo, eFraud Prevention
5:15-6:15 pm
COCKTAIL RECEPTION & AWARDS
DAY 2: FRIDAY, MAY 9
7:00-8:15 am
8:15-8:30 am
BREAKFAST & NETWORKING WITH EXHIBITORS
WELCOME REMARKS
SPEAKER: Jamie Conaghan, President, NEFMA
8:30-9:30 am
HOW DO YOU KNOW WHEN IT'S TIME FOR A REBRAND?
SPEAKER: Amber Farley, Financial Marketing Solutions
9:30-10:00 am
BREAK & NETWORKING WITH EXHIBITORS
10:00-11:00 am
THE EMERGING CONSUMER: WHAT'S NEW? WHAT'S NEXT?
SPEAKER: Joe Sullivan, Market Insights, Inc.
11:00-11:15 am
11:15-12:15 pm
BREAK & NETWORKING WITH EXHIBITORS
KEYNOTE
THRIVE: USING UNCERTAINTY AS YOUR GREATEST COMPETITIVE ADVANTAGE
SPEAKER: Meridith Elliott Powell, MotionFirst
12:15-12:30 PM
CLOSING REMARKS
SPEAKER: Jamie Conaghan, President, NEFMA